Explore My Creative Journey
Creating timeless digital narratives.
Designing with Purpose, Precision & Impact.
I’m a Senior UX/UI & Brand Designer, passionate about creating elegant, strategic, and high-end digital experiences that leave a lasting impression. My work helps brands define their identity, refine their user experience, and enhance their market presence.
With 15+ years of experience, I bring a refined perspective to every project, blending strategy, aesthetics, and technology to create seamless, premium digital experiences.
- Trusted by leading brands to create sophisticated, high-impact experiences
- Remote-first, globally available to collaborate with forward-thinking companies.
- Blending UX, branding, and storytelling to create design that resonates.
APPROACH & PHILOSOPHY
01|
Design with Purpose
Every detail is intentional, ensuring both beauty and usability.
02|
User-Centric & Business-Focused
I merge UX principles with brand storytelling for maximum impact.
03|
High-End Execution
Premium aesthetics, seamless interactions, and timeless brand identities.
MY PASSION FOR DESIGN

I’ve always been drawn to beauty—whether in places, colors, details, or the way things are thoughtfully organized. A well-designed space inspires me, just as much as a seamless workflow or a thoughtful, personalized brand identity. Throughout my career, I’ve naturally gravitated toward bringing order, clarity, and efficiency wherever I go—whether by refining processes, simplifying complexity, or designing experiences that feel intuitive and engaging.
Art and photography has always been a huge part of my life, shaping how I see the world. I love how a single image can spark different feelings and interpretations. My background in art and photography sharpened my eye for composition, balance, and storytelling—it’s about guiding the viewer’s experience, evoking emotion, and translating a brand’s essence into something tangible. The same principles apply to branding and UX/UI design, where every element serves a purpose.
For me, design isn’t just about how things look—it’s about how they feel, how they work, and the experience they create.
WHAT CLIENTS SAY
Dauna stands out for her exceptional analytical skills and her innovative approach to problem-solving. She possesses a unique blend of creativity and precision that makes her an invaluable asset in any project she undertakes. Dauna is not only highly organized and reliable but also possesses an impressive digital literacy that enables her to navigate and leverage online tools and resources efficiently.
Dauna is an independent personality and an allround creative: Skilled and knowledgable in the fields of design, photography, illustration and animation. She’s serious, passionate and perfectionistic about her work and as a fellow designer working with Dauna in a similar position, I always appreciated her view on projects and her willingness to help out with ideas, advice and skills.
Dauna is a fantastic freelance designer. She consistently delivers high-quality work and pays close attention to her clients' needs. Working with her is a pleasure, and I highly recommend her for any design project!
Dauna has a very broad experience in her work field - ranging from design to photography. This results in a great eye for detail, and a constant push for delivering high quality. This has been a great assest in professionalizing our communication efforts overall.
Dauna Kraag is a very committed and experienced Web Designer. She created a beautiful website for my coaching business that stands out and perfectly reflects my mission. It's striking how she continuously asked the rights questions, during the designing process, to make sure that the website would exactly mirror my vision.
I would love to hear about your next project